Engage and inform your audience with immersive and memorable deisgn experiences

Through a series of case study across the industry and the academic research, the talk will show the results of six-years long research across information, design, and experience design, to design projects that inform efficiently, and provide a better information retainment.

The information is indirect, it is written or told to us by somebody else, while the experiences are direct, we live them in the first person, we have a memory of them. How to design projects that turn the information into engaging experiences able to better inform a broader audience? At Sheldon.studio, we explore the space across information and experience designing Informative Experiences that engage your audience, provide better information retainment, and tell the complexity of your organisation in a more approachable way.

Data are essential but represent a single facet of your organisation complexity. It is time to move on from traditional data-storytelling and visualisation, it is time to use new lenses to look at the information, and we have some fresh ones.